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Advertising, Media & Marketing

Back9 officially off the air

Brad Kane |

Back9Network is no longer airing its programming on television, having stopped putting original content or reruns on its DirecTV channel since suspending operations on Monday.

Back9 suspends operations amidst cash crunch

Hartford's Back9Network said Monday that it has suspended operations due to what it described as a temporary shortfall in capital.

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Ad agencies adjust to demand for data, analytics

Matthew Broderick Special to the Hartford Business Journal |

With nearly 25 years of experience in marketing and advertising, Adams & Knight CEO Jill Adams is no stranger to data. In fact, she says data has been an important part of advertising since the Mad...

UConn grad to appear on Tuesday's "Shark Tank"

A graduate of UConn's School of Engineering will appear on the ABC television show "Shark Tank" Tuesday night to pitch investors on his climate control system for beds.

Back9Network searching for capital partner, possible buyer; Bosworth fires back

Greg Bordonaro| Matt Pilon |

Hartford's Back9Network is trying to raise a “significant” amount of capital to keep its doors open and if a deal is reached it could mean a change in the company's ownership, a source...

NRG launches solar incentive with Sallie Mae subsidiary

NRG Home Solar, which has operations in Middletown, said it has launched a unique promotion with an education-related loyalty program that offers incentives for buying a home solar-panel system.

Back9Network slashing workforce 41%

Matt Pilon |

Hartford's Back9Network said Monday morning that it would reduce its workforce by 35 full-time positions.

Back9Network sues former CEO for disclosing company secrets

Matt Pilon |

Back9Network has filed suit against its former CEO James Bosworth for disparaging the company and disclosing financial secrets, in breach of his separation agreement.

ESPN sees record web traffic in 2014

Bristol sports-entertainment giant ESPN said its mobile apps, web streaming video, and other digital media products amassed just shy of 10 billion visitors in 2014, which is a sports category record,...

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