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June 12, 2023 / 2023 Power 25 Real Estate

2023 Power 25 Real Estate: Alexandra Daum

HBJ PHOTO | STEVE LASCHEVER Alexandra Daum will be leaving her role as commissioner of the state Department of Economic and Community Development early next year to manage Yale’s real estate portfolio.

Alexandra Daum is about halfway through her first year as head of the state Department of Economic and Community Development, and already she’s had to navigate some tricky waters.

In January, Campbell Soup Co. announced it was moving its headquarters from Norwalk to New Jersey; LEGO announced a move from Enfield to Boston; and Sikorsky’s parent company announced 800 layoffs.

But there have been some highlights as well, including the May opening of Eppendorf’s new logistics center in Enfield, firming up an innovative biosciences and business partnership between Connecticut and Germany.

This summer, state officials plan to launch a $1 million marketing campaign featuring a new statewide brand to retire the “Still Revolutionary” campaign launched in 2012.

She hopes the marketing effort draws businesses, visitors and residents to Connecticut as a place where people and families want to live, work and play.

Daum wants tourism in Connecticut to include more than just beaches and orchards, but also urban centers, markets and museums.

Housing and urban development are high on her priority list, including strategic brownfield remediation funding for much-needed housing or mixed-use development.

Her team set lofty goals for the Innovation Corridor and Community Challenges grant programs, which provide funding for new housing development, particularly in urban areas or near mass transit.

The Harvard Business School graduate is married and lives in New Haven with her two children.

She was the founder of a New Haven real estate investment firm, Field Properties, and before that, she worked for commercial real estate and investment giant Trammell Crow Residential in its northern California division.

While scaled back, she still owns a small rental property portfolio in New Haven.

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