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August 19, 2024

2024 40 Under Forty: Anthony Anthony

Age: 38 Company: State of Connecticut Title: Chief Marketing Officer No. of years with current company: 3+ Where I live: Avon Where I work: Hartford College: George Mason University Highest degree: Bachelor’s in Government and International Politics
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Anthony Anthony is the chief marketing officer for Connecticut, spearheading the charge to revitalize the state’s brand and reputation as a world-class place to live, work and play.

Since being appointed in March 2023, he has rebranded the state and driven high-water marks for positive public relations mentions of CT (4.1 billion), hits to CT Visit (9.4 million, making it a top 10 state tourism website), and visitors to the state (67.9 million) in 2023.

Click here to return to HBJ's 2024 40 Under Forty Award Honorees

What’s been your biggest professional accomplishment so far in your career?

Rebranding the state of Connecticut and creating a meaningful campaign around it to put the state on the map again. This required strategic insights, creativity, collaboration with numerous partners, and a great deal of buy-in from internal and external stakeholders to maximize impact both in-state and out-of-state.

How are you involved in the community?

As a state official, I have the pleasure of working closely with our municipalities, residents, nonprofits and many businesses every day. While I’m not originally from Connecticut, I’ve fallen in love with it because of the people. There’s an immense sense of community here, with dedication to common objectives wherever you go.

Why do you deserve to be a 40 Under Forty?

• Oversees marketing for the state of Connecticut, a $26 billion-plus entity with over 30,000 employees and 27 agencies/offices.

• Doubled the team size of two state offices, integrating tourism and economic development marketing to create the Office of Statewide Marketing & Tourism.

• Served as a strategic advisor to Fortune 500 CEOs, nonprofit executives and the governor of Connecticut.

What do you like to do outside of work?

I love to cook and I’ve recently started woodworking, both of which are creative outlets when I’m not at work. I’ve begun teaching my six-year-old daughter about the joys of cooking and how food can bring people together. I’m also a sucker for good TV shows.

Fun Fact

I worked at a steakhouse through and after college, eventually becoming a sommelier and wine captain.

Click here to return to HBJ's 2024 40 Under Forty Award Honorees

Anthony Anthony

 

 

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