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June 12, 2024

Cigna signs new sponsorship deal with Hartford Yard Goats

Contributed A new backlit sign for The Cigna Group at Dunkin' Park in Hartford.

The Cigna Group announced it is a “founding partner” at Hartford’s Dunkin’ Park through a multi-year sponsorship agreement that began this season.

Terms of the sponsorship agreement weren’t provided, but for Cigna it includes a new backlit sign in the outfield and branding throughout the stadium.

There will also be a community partnership “designed to address the mental health and wellbeing of Hartford-area youth,” the team and Cigna said.

A spokesman said that additional information about the partnership will be released later.

Dunkin’ Park is home to the Hartford Yard Goats baseball club, a Double-A affiliate of the Colorado Rockies. The stadium has been named “Best Double-A Ballpark in America” four times.

The Cigna Group, a publicly traded health insurer, is headquartered in nearby Bloomfield.

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