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With the release of ChatGPT in November of 2023, generative AI —a branch of artificial intelligence that creates new text, images, video, and other content — went mainstream. Journalists touted the technology’s transformative potential, and everyday people started wondering how it might make their lives better. Generative AI’s newfound position in the spotlight also brought discussions of its ethical use and how to prevent malicious and inappropriate applications, dangers that becomes increasingly apparent when viewed through the lens of cybersecurity.
More Convincing Scams
New Threat Vectors
What Can Businesses Do to Help Protect Themselves?
Generative AI is enabling cybercriminals to scale attacks in terms of speed, volume, and variety. To counter this, companies should start by thoroughly reviewing their security postures, including assessing current systems, identifying vulnerabilities, and making the necessary adjustments to enhance protection.
Employee training initiatives should also be re-evaluated. By educating employees about the potential dangers of generative AI and teaching them how to identify and respond to threats, companies can help mitigate the risk of attacks. Organizations looking to stay ahead of emerging AI-based threats should also consider the following:
To learn more about managed security services from Comcast Business, please visit: https://business.comcast.com/enterprise/products-services/cybersecurity-services
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The Hartford Business Journal 2025 Charity Event Guide is the annual resource publication highlighting the top charity events in 2025.
Hartford Business Journal provides the top coverage of news, trends, data, politics and personalities of the area’s business community. Get the news and information you need from the award-winning writers at HBJ. Don’t miss out - subscribe today.
Delivering vital marketplace content and context to senior decision-makers throughout Connecticut ...
All Year Long!
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